Case Study: Powering U.S. Market Growth for a Global Retail Analytics Vendor

Challenge: Expanding From India Into the U.S. Retail Technology Market

A leading retail and merchandise analytics provider based in India had achieved early traction in the U.S. but needed a seasoned sales leader to accelerate North American growth.

The company’s CEO sought a Vice President of Sales who could combine:

• Deep understanding of the retail and eCommerce solutions landscape

• Relationships with enterprise retailers and fashion brands in New York City

• Proven success driving multimillion-dollar enterprise software deals

With limited on-the-ground connections in the U.S., the client needed a search partner with established North American networks across retail, CPG, and apparel technology.

Solution: Targeted Executive Search With Market-Specific Insight

Darrell Rosenstein has placed GTM leadership in eCommerce since 2000. Drawing on that network, The Rosenstein Group identified an ideal candidate within weeks.

The selected VP of Sales brought 23 years of experience in retail solutions, including leadership roles at NCR and Retalix, and a powerful network within New York’s enterprise retail and fashion ecosystem.

The search was completed swiftly and strategically, ensuring both technical expertise and cultural alignment with the client’s India-based executive team.

Results: Record Deals and a $23M Investment Round

• 1 VP of Sales recruited in the U.S.

• 2 record-breaking enterprise deals closed within the first two quarters

• Company secured a $23M investment round directly tied to this growth

• The new VP expanded the team, hiring two additional sales executives to support scaling efforts

With a single high-impact leadership hire, this overseas vendor established a profitable foothold in the U.S. market, proving that the right talent strategy can turn global ambition into measurable growth.